By Jacquie McCarnan, socialmediatoday.com
Some companies are still have trouble understanding the return on investment of a well-run social media campaign. In an effort to take into account short attention spans and a general lack of interest in changing hard and fast attitudes we’ve put together a quick, and easy, piece here to show how social media not only gives a great return on investment, it now surpasses most traditional media.
Read more on Social Media ROI for Idiots…
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Are you still wondering why you need to get involved in Web 2.0 or how social networking will help your business? We’ve been asked a few more times since creating this website, so we wanted to take this opportunity to clarify the relevancy of social media to your business or brand, for those who feel uninformed and for those who still wonder why.
Stop worrying about the technology aspects and realize that you have a business and need to share it with others so you can obtain customers and sales. Few people ever succeed by hiding their business from the public. So start telling your story about the great widget you invented, the new ice cream flavor your selling or the rising star that just joined your business. Have pride in what you do and share it with the masses.
Read more...Tags: branding, public relations, relevancy, ROI, social media, viral marketing, word of mouth marketing
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