February 4th, 2011
For many years, Seth Newman had one big regret. In 1997, Newman, president of Action Envelope, a $12 million envelope retailer based in Lindenhurst, New York, passed up a chance to buy the domain name Envelopes.com for $10,000. At the time, the price was more than the small company wanted to spend—and Newman was happy with his website, ActionEnvelope.com.
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Tags: brand management, branding, Google, marketing, rebranding
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January 4th, 2011
by Liz Gannes, NetworkEffect
Mark Zuckerberg famously said: “Having two identities for yourself is an example of a lack of integrity.”
Although he later clarified, “I wasn’t making a value judgment,” maintaining multiple identities, whether it’s as simple as publishing some photos to Picasa and others to Facebook, is becoming a big trend in online life.
Read more on Multiple Identities for Everyone!…
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Tags: anonymous, Apple, apps, audience, Beluga, broadband, cameras, early adopter, Facebook, Facebook Groups, Fast Society, featured post, Google, GroupMe, Groups, identities, Instagram, internet, iPhone, Jumo, Mark Zuckerberg, mobile, monopoly, multiple, network, online, Path, photos, Picasa, PicPlz, platforms, private, pseudonyms, public, publishing, smartphones, social, tool, Tumblr, Twitter, web
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January 4th, 2011
By Clint Boulton, eWeek.com
Facebook was the most popular Website and most searched term in 2010, according to HitWise. Facebook’s connections and the increase in time spent with them are of bigger concern for Google.
Read more on Facebook Traffic Rise Makes Google Social Tools Essential…
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Tags: Facebook, Google, social media
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