Groupon Responds to Super Bowl Commercial Controversy

February 8th, 2011

BY AUSTIN CARR, Fast Company

Yesterday, Groupon dipped into its $950 million piggy bank and bought ads for the Super Bowl. The group-discount service touted the spots as a way to give in to its “Napolean complex” and “invade the rest of the world” with a proper primetime commercial.

Read more on Groupon Responds to Super Bowl Commercial Controversy…

Read more...

Tags: , , , , , ,
Posted in News | No Comments »

NFL and Super Bowl XLV Score With Social Media

February 7th, 2011

By Zennie62, The San Francisco Chronicle

The Green Bay Packers weren’t the only Super Bowl XLV winners. The National Football League scored big too, via the advertisers who purchased time to air their Super Bowl ads, and in some cases combine them with coordinated Social Media efforts.

Read more on NFL and Super Bowl XLV Score With Social Media…

Read more...

Tags: , , , , , , , , , , ,
Posted in News | No Comments »

How Not to Use Twitter: Learn from Kenneth Cole

February 5th, 2011
KC

For all those who needed an illustration of how a business shouldn’t use Twitter, Kenneth Cole kindly provided it this week by using the current unrest in Egypt as a promotional tool.

Read more...

Tags: , , ,
Posted in News | No Comments »

Where Are Social Media Marketers Seeing the Most Success?

February 4th, 2011

More companies in the Inc. 500 are using social media as part of their business and marketing strategies, and they are seeing success and viewing social media overall as more valuable.

Read more...

Tags: , , , ,
Posted in News | No Comments »

Facebook is planning a third-party commenting tool, sources say

February 2nd, 2011

by Caroline McCarthy, cnet

Facebook is planning to launch a third-party commenting system in a matter of weeks, according to multiple sources familiar with the new product. This new technology could see Facebook as the engine behind the comments system on many high-profile blogs and other digital publications very soon.

Read more on Facebook is planning a third-party commenting tool, sources say…

Read more...

Tags: , , ,
Posted in News | No Comments »

« Older Entries
Newer Entries »

Switch to our mobile site