All too often people walk through the doors of Alliance Strategies Group and tell us they’ve been reading about this brave new world of social media and micro-blogging. They aren’t sure it can help them, but want to know our opinion. Even those who know it could help them, don’t know where to start, or how a tweet or fan page impacts their bottom line.
So, we started this project with that in mind and few other thoughts. We strongly believe that everyone can benefit from social networking, whether you’re a carpenter, preacher, doctor, lawyer or entrepreneur. It’s not just for the younger generation or politicians.
It’s the choice of a new generation of marketers.
We also know you want to increase your ROI and are always looking for ways to improve it.
In the 90s, brand names became the victims of cyber squatting as people gobbled up domain names.
In the 21st Century, cyber squatting has become “social media identity theft,†and if you have a business and a brand name worth anything, then you can’t afford to be a victim. You need to secure brand name, username and vanity URL before you end up wasting countless hours and dollars repairing the damage that someone else caused to your reputation.
Just ask these folks what it’s like to be the victim of social media identity theft:
- American Airlines
- Cedar Fair Amusement Park
- Elevation Burger
- Ewan McGregor
- Exxon Mobil
- Kanye West
- Robert De Niro
- Tony La Russa
If you think it can’t happen to you because your brand is not as well established as these names, then you’re destined for a big, heartburn-like surprise when you start under duress in a year from now.
However, if you’re one of those people who are ready to tackle this medium and grow your business, then we stand ready to help you. If you’re a small or medium size business and are still learning your way around, then we suggest you begin with the Brand Management 2.0 Basic Package.
If your budget and needs are bigger, then start with the Brand Management 2.0 Corporate Package.
We are providing you the tools that would generally be available to large agencies, but have scaled them to meet the needs of all business, non-profits and cottage industries.
Don’t forget to look at our Monthly Maintenance Packages as we’ve created three tiers to better assist you.
Most importantly, please give us your feedback so we can better serve your needs and join our newsletter to learn about product updates, get discounts on our services, and learn tips and tricks to improve your social media campaigns.
Here’s to collaborating!