Archive for August, 2009

Does Your Brand Need More than 5 Social Media Profiles?

August 28th, 2009

Most people think you can run a social media campaign on Plaxo, LinkedIn, Twitter, Facebook or MySpace. One site or maybe just five is enough.

After all, who really visits any of those 350 other social sites? Who has the time to manage 5 profiles let alone 100?

Have you ever thought like that? You’re probably thinking they don’t matter, but you’d be wrong.

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Volunteer Editors Control Your Online Reputation

August 26th, 2009
Wiki Graphic

Wiki Graphic
Within the next few weeks, Wikipedia intends to add an additional layer of editorial scrutiny to the content on its site for “living people.”  This change makes it even more important to hire one of our experts to ensure your Wikipedia page is created and maintained properly.  Wikipedia may have more than 7,500 “volunteer editors” with a freewheeling hand reviewing your page.

Read more on Volunteer Editors Control Your Online Reputation…

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Your Personal Brand vs. Your Agency Brand

August 19th, 2009

Ok, we all have read countless stories on the importance of building a brand via social media channels if you are on your own – consultant, sole practitioner, entrepreneur, or the like. You know most of the popular tools. One of the most effective tools in personal brand building is your own blog.

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Why Brand Management 2.0 ?

August 18th, 2009

All too often people walk through the doors of Alliance Strategies Group and tell us they’ve been reading about this brave new world of social media and micro-blogging. They aren’t sure it can help them, but want to know our opinion. Even those who know it could help them, don’t know where to start, or how a tweet or fan page impacts their bottom line.

So, we started this project with that in mind and few other thoughts. We strongly believe that everyone can benefit from social networking, whether you’re a carpenter, preacher, doctor, lawyer or entrepreneur. It’s not just for the younger generation or politicians.

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